SEO

How to Setup Featured Snippets for the Website?

What is meant by Featured Snippets? Featured snippets are short answers to your google search queries. When you make a search in the google search console, Google automatically fetches the relevant information that is specified in the required descriptive format. Continue reading to learn how to setup Featured Snippets for the website. Snippets are short…

How to Set Goals in Google Analytics to Track Conversions

Almost everyone who owns a website would have heard about Google Analytics in Digital Marketing Platform. In order to use the analytics effectively, it is essential to set wise goals as per SMART criteria. Goals in Google Analytics helps to track the specific user interaction behaviour with the website at any given point in time. Let…